KiteONE

New Bespoke

KiteONE is a modular 3D-printed eyewear collection manufactured to the specific measurements of your face to create a perfectly-fitted pair of frames.

The made-to-measure experience begins when you get your head 3D scanned in-store by a Kite stylist. Your head is then visualised on the KiteONE app, also designed by LAYER, and the glasses are fitted live on screen. The measurements taken by the scanner inform the dimensions of the eyewear so that the frames fit perfectly. The frames can be further customised through a choice of temple styles, colour, and finish.

Client

Kite

Sector

Fashion

Year

2018

Disciplines

Strategic research
Industrial design
Digital design
Colour, material and finish
Engineering
Brand development
Packaging design
Design for manufacture
Art direction

We understood the need for eyewear to be even more personal and developed the most tailored solution available

“LAYER are quite a unique studio. Successfully and consistently delivering results at the intersection of brand strategy and product design. A very impressive team”

Amar Radia – CEO, Kite