We transform ideas into game-changing products and experiences that people love. Our design workshops uncover insights and new opportunities, resulting in visionary concepts. Through a rigorous iterative process, we refine these concepts to develop market-ready products.
Our team utilises in-depth research, sketching, CAD, and rapid prototyping – all conducted in-house – to bring your ideas to market. We also have a proven record in successful fundraising campaigns that turn vision into reality.
We are world-class storytellers dedicated to crafting compelling narratives. We create unrivalled launch strategies and produce captivating content that communicates your vision, inspires your consumers, and maximises your exposure.
Engineering
Our product and engineering teams collaborate to design, test, and develop clever, cost-effective components that combine functional excellence with aesthetic appeal. This technical robustness ensures aspirational concepts can be executed with ease.
Our skilled engineers blend logic and creativity to deliver proven results for diverse projects, from efficient tooling to precision engineering for tech devices. We then create detailed drawings and CAD models that drive efficient manufacturing.
We have a deep understanding of complex engineering systems, both mechanical and electrical. With this knowledge, we have the capability to manage the design for manufacture process and source production facilities for projects of all sizes.
Branding
Our strategic approach is inspired by the pursuit of the ‘why’ and uncovers the values that drive your brand. Based on these insights, we craft thoughtful new identities and reimagine well-loved brands. By developing the identity, product, and packaging simultaneously, we create consistency and differentiation in saturated markets.
Our impactful branding can be applied across diverse assets – from product and packaging to digital– to ensure your values are clearly communicated at every stage of the consumer journey. This approach delivers ownable messaging to ensure your brand stands out.
At LAYER, we go beyond visual and physical brand articulation, giving you the tools you need to communicate effectively to your audience. Our branding team works with you to develop sophisticated tone-of-voice guides that equip you to write powerful copy.
Digital Design
Our software and hardware teams work together to create holistic digital experiences that are seamlessly integrated with physical objects. This approach elevates audience engagement and delivers frictionless interactions.
We develop digital experiences that make sense of complex information. Our approach to UX is defined by clear usability, empowering a diverse audience. By employing a cross-platform approach across various devices, we capture larger markets for higher visibility.
Our digital design work encompasses everything from UI, wearables and apps, to websites, animations, and e-commerce platforms. With in-house design, development, programming, artworking, and UX capabilities, we can deliver your entire project from concept to market.
Spatial Design
We create immersive spatial experiences that drive unforgettable brand engagement and offer a platform to connect with new audiences. Working with light, sound, and innovative materials, we craft dynamic environments that transport visitors into your world.
We understand the power of spatial design in successful launch strategies. From exhibition centres and galleries, to streetscapes, we design ambitious, emotive environments that attract attention in the real world, online, and in print.
We believe spatial design can be transformative, informing how people connect to products, environments, and each other. From interiors and exhibition design, to interactive environments and installations, we create unexpected spaces that inspire.
Strategy
Our multi-layered, in-depth research guides you towards the right decisions and identifies exciting opportunities to facilitate meaningful growth. This strategic process is the foundation on which we build success for our partners.
We dive head-first into the landscape of your brand and project. We map the market, forecast trends, and understand behaviours. By building the world that your brand lives in, we provide a platform for informed decision making and compelling concept creation.
We frame the direction of our work together. We interview your team to understand your vision, and develop in-depth analysis through qualitative and quantitative research – including user interviews – to inform brand strategy, positioning, and commercial appeal.
